Marketing Manager

Notice of Job Opportunity
Marketing Manager - Home Care North America
Location: Mukwonago/Cary
Reports to: Director, Regional Market Development Home Care
Job Position Summary
The primary mission of the Marketing Manager is to drive significant profitable sales growth through the execution of regional marketing plan. Responsibilities include uncovering the needs of the market, positioning existing product solutions, new product development and commercialization, sales growth of new/existing products and overall marketing plan development and implementation. Plays a critical role in the launch of new products and customer projects in the region leveraging our core technologies.
Job Elements & Position Responsibilities
Participate in the development of regional strategy for the market and assigned product lines.
Responsible for the sales and profitability and new product growth.
Drive new opportunities for growth with the sales organization through customer interactions and presentations.
Uncover the needs of the market and translate those needs into solutions by leveraging existing or developing new products.
Define and develop the stock product portfolio leveraging our core technologies.
Inspire, motivate and progress cross functional team members to activate plans.
Work with regional sales organization to develop account strategies with specific objectives and action items.
Gather and analyze local market intelligence through consumer studies, customer interactions and other sources.
Lead commercial marketing activities for new product introductions in developing pricing, launch plans.
Participate in competitive intelligence gathering as well as Aptar Market database input and analysis for both Market results and competition.
Responsible for the creation and coordination of marketing activities (PR, website, email communications, sample and promotional programs, tradeshows/events).
Required Qualifications
College or University Degree in Business with preferred concentration in Marketing.
MBA Preferred
Experience in marketing and new product development
5-7 yrs minimum or more
Skills / Abilities
Demonstrated ability to achieve results.
Demonstrated leadership capabilities.
Knowledge of procedures, guidelines and operating modes in relation to the function.
Excellent verbal and written communication skills.
Proven ability to communicate with customers, executives, peers, and team members.
Able to travel within region to support objectives.
Other requirements
Travel: Frequent 25-40%
To Apply
Interested candidates should contact Laura Kelleher in Crystal Lake HR or apply via iPlan.

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